What happened to me?

What happened to me?

When I was younger I had a lot of patience; in fact, people used to tell me that I had the patience of Job. In addition to slowing down our metabolism, against apparently chips away at our patience like my kids chip away at the candy jar (little by little so mommy...
Building Empathy through Qualitative Research

Building Empathy through Qualitative Research

Back in February I was invited to speak to the Marketing Research Association’s Annual Conference held at The Shore Club in South Beach.  The topic of my presentation was Building Empathy through Qualitative Research.  I presentation was well received so I...
Excuse me, I speak movie.

Excuse me, I speak movie.

On Thursday night my clients and I were treated to dinner by Blink UX, the owners of the usability lab we were renting to conduct our work. I was sitting across from Bob, my lead client. I think Bob and I get along so well because we have similar senses of humor and...